Philanthropy

At Medium Rare, we believe in the power of giving back to our community, our fans, and everyone in between. No matter the event we produce or partnership we cultivate, we strive to give back in all that we do. At Medium Rare, we believe in an equitable world that supports its marginalized communities, honors our heroes, and empowers each other's neighbors. Across all of our properties, we work diligently to support our communities and find innovative solutions to do just that - all while encouraging our partners, talent, and fans to do the same.

MEDIUM RARE is proud to have helped raise over $1MiLLION in grants and donations SINce 2020.


NAAcP Powershift Grant

Since 2020, we are proud to have partnered with the NAACP alongside Shark Tank's Daymond John to create the Powershift Grant. This grant, awarded annually to Black entrepreneurs during our broadcast special, Black Entrepreneurs Day, is used to empower entrepreneurs to follow their dreams, break barriers, and grow their businesses, raising over $500,000 to date. In 2021, Black Entrepreneurs Day partners, including the likes of Chase for Business, T-Mobile and Salesforce, generously donated to the grant which awarded over $250,000 to 10x brilliant Black entrepreneurs across the country live during the broadcast.

The National Restaurant Association Educational Foundation Association

In the midst of the global COVID-19 pandemic, we were honored to partner with Guy Fieri and The National Restaurant Association Educational Foundation to provide guidance and inspiration to the next generation of restaurant owners via the "Help Rebuild Restaurants Grant." During Guy Fieri's Restaurant Reboot broadcast special, the Help Rebuild Restaurants Grant was generously funded by our brand partners, including Pepsi, Procter & Gamble, and LendingTree, providing over $300,000 in bottom-line financial support in grants and scholarships to 11 existing and aspiring restaurateurs live on air. Through the grant and resources provided during the show by The National Restaurant Association and our partners, restaurateurs everywhere were left inspired, supported, and ready to look forward after being hit hard during the pandemic.

Pepsi Stronger Together

Medium Rare is proud to partner with Pepsi Stronger Together across a number of properties including Shaq's Fun House, Gronk Beach, Guy's Restaurant Reboot, The Sports Illustrated Awards, and more. As Pepsi's grassroots initiative that creates tailored programming to support communities around the country, Pepsi Stronger Together has worked alongside Medium Rare to give back to various groups and nonprofits at each of our events. At Shaq's Fun House and Gronk Beach we donated a portion of the ticket sales to a local charity and have also invited over 800 active-duty U.S. military personnel, members of the U.S. military reserves, and veterans to events such as Gronk Beach and The Sports Illustrated Awards. From creating a special military section at The Sports Illustrated Awards to hosting an honorable military salute during Gronk Beach alongside Rob Gronkowski, we look forward to paving the way for partnerships with philanthropic efforts at their core.